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Our Shoes

We’ve been designing and manufacturing quality footwear since 1928. We don’t rush the manufacturing process of our shoes. We make sure quality counts at every stage of the process. It can take up to a month to manufacture our shoes, and each pair is unique. It’s that impeccable attention to detail which ensures our shoes look the business and get you noticed.

Real History

We’ve been making shoes since 1928. To put that into a time perspective, sliced bread hadn’t been invented when we set up. No really, it wasn’t

Goodwin Smith all began — as many great things do — outside a pub less than a mile down the road from where our HQ is today. Two rival shoemakers stood face-to-face arguing about which one of them could make the better shoe – Ernie Goodwin or Walter Smith.

Each man came from different backgrounds: Ernie a Manchester City right-winger, and Walt a hardy coal miner. They soon found they shared the same ideals: a passion not just footwear but quality footwear…and a good night out on the town! After that argument outside the pub, Goodwin and Smith decided to join forces. And now, 90 years later, little has changed. Although the infamous pub is long gone.

The Modern Man

Under the leadership of current Managing Director Timothy Smith, Great Grandson of Walter Smith, the ‘Goodwin Smith’ brand has continued to develop and celebrate our two founders. Like Ernie and Walter, the Goodwin Smith ethos represents the epitome of the modern man who knows that though we may not all be cut from the same cloth we can chose our own footprint.

Luxury menswear, charming prices

By selling exclusively online we save our customers an average of £200 a pair. You can compare the quality of our shoes to £250 shoes you’d find sitting on the shelves at big brand department stores. From the beginning, we’ve wanted nothing more than to offer you high quality at a lower price.

Retail pricing
£250
Production Cost
Business Overhead
Mark Up
Wholesale
Retail Expenses
Retail Markup
£120
Our Pricing
£250
Retail pricing
Retail Markup
Retail Expenses
Wholesale
Mark Up
Business Overhead
Production Cost
£120
Our pricing
Premium quality leathers We only use the finest eco-friendly, vegetable tanned, "A" grade leathers - sourced from the best tanneries. High specification leather We use premium quality leathers on all our footwear. To further enhance the appearance, our master shoe technicians hand burnish each shoe to create a unique finish. Soft calfskin lining We combine a soft calfskin leather lining with a printed cotton skeleton for comfort and breathability. This also improves comfort and give our footwear strength and support in key areas. Stacked leather sole Stacked sole unit. A leather heel stack meets a TPR heel cap, the forepart is produced from hard-wearing Argentinian leather. Hand cut leather selection In order to offer the best footwear possible, we ensure that only the best sections of leather hide are used in production. Subtle branding Every style in our collection is linked by consistent detailing, synonymous with Goodwin Smith. We call it the GS DNA. From the use of a navy blue highlight detail on the heel tap or collar, to our famous stag logo embossed to the heel, the devil is in the detail.